Established, privately-held, consumer products business needs new leadership. Niche business with a history of $35+M in revenues and profitability has meandered without strong leadership, does not have a strategic plan, and has not made changes in the core business model for more than a decade. Profits are on the decline, balance sheet is clean, and CEO wants to bring in his replacement to provide strategy, lead change, and increase valuation. No relocation offered.